Visit Texas Roadhouse Restaurant, and through your research, describe each of the 3Ps of services marketing mix in detail (people, physical evidence and process). Indicate all the players in each and the specific roles employed. You are to use the same business throughout the project. The name and address of the business must be included: Texas Roadhouse: 8650 Duncan Ave, Pittsburgh, PA 15237 (This is near where I live, but writer can visit the Texas Roadhouse in his area and do the research, or other similar steakhouse with same physical evidence and process as Texas Roadhouse).
