Learning outcomes and assessment criteria specific to this assignment: On completion of this assignment, students should be able to demonstrate their ability to: – Identify the key elements of event and experience management – Discuss the inter-related nature of management tasks and objectives in event and experience management – Analyse different scenarios in events and experiences to identify issues and discuss actions that managers should take in different situations This assessment will assist in development of the following transferable skills: commercial awareness communication skills, evaluation skills Method of assessment You are an event management consultant employed by an event of your choice, who has been assigned the task of producing a professional report to include the following: The key features of the event and how it has developed over time Identify three challenges that this event currently faces, and analyse and evaluate how these challenges could be overcome Provide suitable conclusions and recommendations to the event organisers To pass this module, you must achieve a final overall mark of at least 40%. Deadlines & submission The deadline for submissions is: 08/01/20 Assignments should be submitted online via a link provided in the Assessment area of the modules Moodle site. Please follow the University policy regarding online submission and submitting assignments on time (see Page 2).Word count 3000 words, + or 10%, which is a minimum of 2700 words and a maximum of 3300 words. Detailed feedback will not be possible via email and lecturers can only comment in detail on one draft only. Comments on multiple drafts are not possible as there is a danger your work actually becomes your lecturers work. However, if you have any specific queries, or need additional support, you can still book a tutorial at any ti These and any other types of academic misconduct which are likely to give you an unfair advantage in an assessment, will be referred for investigation. threatens the standards of awards we make so we take this matter extremely seriously indeed and any student found guilty of this will have penalties applied and in the most serious of cases students with be withdrawn from the course. 2) Assessment Brief You are an event management consultant employed by an event of your choice, who has been assigned the task of producing a professional report to include the following: The key features of the event and how it has developed over time Identify three challenges that this event currently faces, and analyse and evaluate how these challenges could be overcome Provide suitable conclusions and recommendations to the event organisers The assignment should be word-processed and double line spaced. Use of bullet points should be avoided or used sparingly Use Arial size 11 point for your assignments, full justified Each page should be numbered except for the contents pages (if any) Presentation must be formal in language and style and must adhere to the structure given above
