Based on young people’s views about vaping and e-cigarette consumption in this case study – what strategies can an ethical and sustainable marketing campaign use to inform these consumers about the advantages and disadvantages of vaping and e-cigrattes?

Based on young people’s views about vaping and e-cigarette consumption in this case study – what strategies can an ethical and sustainable marketing campaign use to inform these consumers about the advantages and disadvantages of vaping and e-cigrattes?