Simply “Google the term; you’ll find site after site with relevant information. (Purdue Owl is good, Most big universities such as U of Pittsburgh, U of Washington Monmouth U….etc have good pages as well) You should have 4 or 5 good sources and can go to databases, newspapers, magazine etc as well as colleges and universities. A suggestion–You may answer the questions why is it important, what are we looking for, how do we go about finding what we need, are there moral, ethical or legal ramifications involved, and perhaps, are there other industries where analyzing your audience or target market is crucial-etc Write at least three-four well thought out and well written pages. You should not simply throw someone else’s ideas on your paper and call it a day!–your thoughts are key. MLA work cited page is required—you do need of course, need to cite throughout the paper as well.
