The articles listed in the file Articles.pdfPreview the document give you a perspective of how McKinsey, a well-known consultancy firm, applies Business Analytics for solving real business problems. You are expected to read these articles and prepare a one page (single-sided) report explaining what you understand from these articles and how they are relevant to our course. In particular, highlight the techniques learnt in the course that are applicable to solve the issues discussed in these articles.
